Blueprint Marketing Group Wins WBE of the Year Award
To close out the celebration of Women's History Month, the Women's Business Council - Southwest decided to spotlight Jenica Oliver, 2024 WBE of the Year Award Winner, and share her words of wisdom, and a little dose of inspiration!
Celebrating Black History Month
Blueprint Marketing Group's founder and chief marketing officer shares advice for black women business owners trying to scale or grow their businesses. Check it out.
PR Gift or Curse
3 tips for capitalizing on positive PR and how to avoid the pitfalls!
D CEO Magazine May 2023
Jenica Oliver Wants to Make Fractional CMOs the Next Big Thing
Silhouettes of Success Podcast - Ep. 104
Jenica Oliver on becoming the leader she is today. And, Yes! It's o.k. to be your whole, authentic self!
2022 WBCS Rising Star
Blueprint Marketing Group's founder Jenica Oliver named 2022 Rising Star at WBC-Southwest's Parade of Stars Gala!
Master Marketing Your CPG in Retail
Learn how to maximize your marketing impact, understand your target customers, and spotlight social media. Discover the 7 key strategies you can implement now
Women-Owned Certification for Retail Products
Learn about the benefits of WBE certification for consumer products, utilizing the "Women Owned logo" on products and why retailers value 3rd party certification.
Refining the Elevator Sales Pitch
Refining the Elevator Sales Pitch: Agility & Speed Are Key - Featuring Jenica Oliver, CMO of Blueprint Marketing Group
Banderita Podcast - Ep. 6 - Listen to A Conversation with Jenica Oliver
From Corporate Marketing to Entrepreneur, A conversation with Jenica Oliver
VoyageDallas - Hidden Gem: Jenica Oliver
Her journey to entrepreneurship, the importance of curating your "village" and her why: "I wanted to be the face of hope for other black and brown women that followed me, and I was on a mission to be the change I wanted to see. I just didn’t realize that I was going to have to create my own company to do it!"
WE USA - Volume 2, 2021 - From the Experts
How to Prepare A Retail Ready Sales Presentation - You've practiced and perfected your "pitch", but the sales presentation is a totally different ball game. When it comes to preparing an attention-getting, yet effective sales presentation, keep the focus on the buyer and what you can do for them!
I Love ASI, Episode 3, 2021
Promotional Products as Part of the Marketing Mix - Learn about the important role brand merchandise/sway plays in getting attention and generating brand recall with your ideal customers.
Press Release: Blueprint Marketing Group Receives Highly Sought-after Certifications
Press Release: Blueprint Marketing Group Receives Highly Sought-after Certifications. Dallas Fort-Worth-based marketing firm awarded respected industry recognitions.