Concord Marketing Solutions launches Global Store Platform

May 1, 2012 – Concord Marketing Solutions, Inc. announced it has launched its first fully functional global store platform. Concord is a member of PromoB2B Global, an international alliance of promotional distributor firms with locations in the U.S., U.K., Hong Kong, South Africa and Australia. The PromoB2B Global Merchandise Management System provides global corporations with customizable catalogs in each of the major regions of the world, all on one common platform.

This system helped a new client, a large global technology firm, achieve their goals of global brand consistency, lower costs and tracking of marketing budgets for each sales representative.  In order to leverage the client’s global spend on promotional items, PromoB2B Global sourced 7 core items, from lanyards to USB flash drives, direct from factories in Asia resulting in average savings of 30%.  These common items are carried in-stock in all 4 regional on-line stores: U.S., EMEA, Asia and Australia. 

Since its founding in 1993 as an ad specialty distributor, Concord has grown steadily and now employs over 50 associates that handle customized e-stores, fulfillment, in-house embroidery and traditional promotional items.  Concord’s clients have increasingly relied upon Concord for global needs.  Concord CEO and co-founder Kirk Graves summarized the global initiative by stating “the world is getting smaller all the time.  Our clients are increasingly asking us to help them in other regions of the world.  We are proud to be a PromoB2B Global partner and look forward to bringing quality global service to our valued clients.”

About Concord
Concord Marketing Solutions is a full-service corporate identity company servicing large corporations.  Concord’s unique on-demand inventory solution for embroidered items dramatically lowers client’s overall cost of procuring logo merchandise.  This coupled with leading on-line catalog solutions, customized packaging, fulfillment and international sourcing and distribution make Concord the preferred supplier of choice to leading companies.  For more information, visit www.concordms.com.