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How Promo Products Can Make a Lasting Impression

4 days ago

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...

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Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Sep 19

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...

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Sweet Dreams Are Made of Cheese: Products for Charcuterie Lovers

Sep 11

What’s more impressive than an expertly crafted charcuterie board? Fancy cured meats, artisanal cheeses, crackers, nuts, fruits… our mouths are watering just thinking about it. For all th...

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Case Study: Boosting Trade Show Booth Traffic

Sep 04

The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...

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7 Fitness Promotional Products to Help You Stay in Shape

Aug 28

Exercise is an important part of our overall wellness and many companies are using wellness initiatives to promote healthy choices like regular exercise. Whether your company is encouraging physical f...

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The Power of Perceived Value

Aug 20

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher co...

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Case Study: These Calendars Aren't Week

Aug 13

Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank inc...

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5 Tips for Boosting Social Media Engagement

Aug 06

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms are a...

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Case Study: Snack Pack It!

Jul 30

Vertical Market: Hospitality Product Use: Gift with Enrollment Promotion: An ocean excursion company chose the Igloo® Marine Backpack Cooler as a gift with enrollment for customers participating...

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Case Study: Work it Out!

Jul 22

A nationwide insurance company shifted their employees out of their field offices to at-home workspaces due to the Coronavirus outbreak. Their HR team was tasked with providing a team appreciation gif...

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Graphic Design Terms Everyone Should Know

Jul 15

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

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Get Ready for Game Day! 5 Promotional Products for Sports Teams

Jul 07

Having high-quality equipment and gear is an important part of every team no matter how big or small. When your team walks out onto the field, you want them to stand out from the crowd and show off th...

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Case Study: Real Modern Recognition

Jun 30

Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company’s yea...

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Case Study: Resort Incentive Yields Oceans of Opportunity

Jun 22

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...

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Case Study: Practice Putting

Jun 15

2 Ball Pillow Pack – Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse patio a...

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6 Fun Products for Keeping Kids Occupied at Home

Jun 08

Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggling...

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Take it To-Go: 8 Restaurant Takeout Essentials

May 31

The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are now...

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7 Ways to Take Advantage of Your Lunch Break

May 24

Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and stop t...

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7 Cool Products to Beat the Heat This Summer

May 16

The sun is beating down, and depending on where you live, you might be able to cook an egg on the sidewalk: summer is officially here! With high temperatures and lots of sun, it’s a great time t...

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5 Unique Rainy-Day Promotional Products to Keep You Covered!

May 09

Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure to ...

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Case Study: Attract New Customers

May 01

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...

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6 Products Perfect for Pampering Mom on Mother's Day

Apr 24

Add your branding to these products and pamper moms everywhere on Mother’s Day with these promo products essential for rest, relaxation and promoting your brand! 1. Wooden Essential Oil Di...

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6 Reasons You Need a Company Store

Apr 16

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and complet...

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Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Apr 09

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. But...

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Case Study: Financial Industry

Apr 02

Products Javalina® Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing t...

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Case Study: Create Your Own Reality

Mar 26

Description: Custom Cardboard Virtual Reality v2 Industry: Corporate / Fortune 500 What it was purchased for: A leave behind for Field Marketing Account Managers to help convert business from the co...

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Everything You Need to Know About Flash Drives

Mar 18

In today’s digital age, where everything is stored in the cloud, you may think that flash drives have gone the way of the floppy disc. But we’re here to tell you that these handy little ha...

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Case Study: College Fair Giveaway

Mar 11

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...

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Case Study: Have a Seat

Mar 04

As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affordab...

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Case Study: Yes, We Can!

Feb 25

Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out at t...

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6 Retro Products That Are a Blast From the Past

Feb 17

No matter what decade you think of when you think of “retro products”, you can bet there’s a customizable product perfect for your next event. Using nostalgia to promote your busines...

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10 Promo Products for Auto-Lovers

Feb 10

Grab your keys and prepare for a Bo Duke slide across the hood of your car. It’s time to take a look at 10 promo products for auto-lovers. For this list, we put together a travel-bag of gear wor...

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9 Useful Apps for Sales & Marketing Professionals

Feb 03

Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how yo...

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The History of Promotional Products

Jan 27

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products have...

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6 Calming Products for Skincare Lovers

Jan 19

The hottest beauty trend of the late 2010s among millennials and Gen Zers was the dewy, bare-faced, minimal makeup look. This “Glossier girl” revolution led to a resurgence in skincare as ...

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Case Study: Rock out on the Run

Jan 12

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use dur...

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3 Things Every Busy Professional Needs

Jan 04

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professional...

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4 Ways to Improve Communication

Dec 28, 2021

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you’re at the mo...

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Case Study: Bake in Business

Dec 21, 2021

Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come to t...

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7 Promotional Products for When You’re Feeling Lucky

Dec 13, 2021

Whether you’re a casino looking for new ways to entice players to visit or you’re putting together a casino themed event, there are plenty of promotional products for you! Add your logo an...

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Case Study: Recycle, Reuse, Read a Book!

Dec 06, 2021

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...

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10 Promotional Products for Healthy Living

Nov 29, 2021

We all strive to be our best selves, but sometimes it’s easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down th...

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Case Study: Wave Hello to Recognition

Nov 22, 2021

Item: JAFFA® Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a trip ...

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Get Planning! Calendars and Planners for 2022

Nov 15, 2021

2021 is coming to an end, and you know what that means – time to update your calendars and planners for the new year! Now is a great time to get organized and set up to make 2022 your best year ...

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Reel Them in With These 5 Cinematic Promo Products

Nov 08, 2021

Box office hits took a backseat this year as more people browsed through Netflix’s new releases instead of venturing out to movie theaters. However, as many movie theaters reopen to the public,...

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6 Hot Sauces Sure to Blow Your Socks Off

Oct 31, 2021

Finding a new, good hot sauce nowadays is almost like when Indiana Jones triumphantly grabs the idol at the beginning of Raiders of the Lost Ark. It may have taken you traversing through the aisles of...

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The Power of Promo: Why People Love Freebies

Oct 24, 2021

Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something f...

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Case Study: Staying Safe for Back-to-School

Oct 17, 2021

A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students’ parents....

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Case Study: Roaming Free with the YUMA Clear Freedom Bottle

Oct 10, 2021

What do outdoor gear brands like Marmot® and Teva® have in common? Their target customers, high-value brand partners, and pretty much all of their employees are thirsty for adventure in the ...

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Case Study: Shop 'til You Drop

Oct 03, 2021

A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for st...

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How Promo Products Can Tell Your Brand's Story

Sep 26, 2021

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

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6 Morning Routine Products That Will Wake Anyone Up

Sep 19, 2021

Everyone has their very own personalized morning routine. It doesn't matter if you wake up 3 hours before work or 20 minutes before you have to rush out the door, with Pop-Tart in hand, we all have ou...

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Case Study: Sharper Students

Sep 12, 2021

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocates n...

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It's Party Thyme: 7 Products for Plant Lovers

Sep 04, 2021

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren’t just beautiful home décor- they’re actually good for your health! Owning indoor...

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Case Study: Raise Your Glass

Aug 28, 2021

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...

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Case Study: Getting Bent out of Shape for More Business

Aug 21, 2021

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...

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Case Study: Wheelie Important Paperwork

Aug 13, 2021

Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. They ...

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7 Financial Products That Are a Great Investment

Aug 06, 2021

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These 7 products can be used as financial seminar gifts, banking giveaways,...

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Case Study: Too Hot to Jot

Jul 30, 2021

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consistent....

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7 Retro Products That Will Turn Back Time

Jul 22, 2021

Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seven r...

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How to Reduce Stress on the Job

Jul 15, 2021

Here are some interesting stats for you. More than 157 million Americans are part of the U.S. workforce. Considering that number, did you know that workplace stress is responsible for up to $190 billi...

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Tasty Products to Satisfy a Sweet Tooth

Jul 07, 2021

If you’re looking for a crowd-pleaser of a promotion, consider candy! Few people can resist the delicious charms of a tasty treat, and giving someone a sweet gift is a great way to have them rem...

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Case Study: Masks and Casks

Jun 30, 2021

When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard™ Face Masks i...

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5 Back to College Products for a Safe School Year

Jun 23, 2021

The 2020-2021 school year is almost here, which means staff is preparing for an influx of students on college campuses. Due to health concerns this year, colleges are doing everything to heighten safe...

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6 Promotional Products for Music Lovers

Jun 16, 2021

These promotional products will be music to your ears! There are all kinds of music lovers out there, from fans of rock to jazz and everything in between, that would love to get any of these music-the...

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5 Office Toys That Will Bring Your Brand Joy

Jun 09, 2021

Look around your office and you will probably find that your coworkers’ desktops are riddled with a variety of knick-knacks, toys, puzzles, and stress balls. Office toys are a great way to st...

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Case Study: Calendar Puns are Week

Jun 02, 2021

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...

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7 Promotional Products For Those On the Go

May 25, 2021

According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo for...

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10 Tweetable Quotes for Motivation

May 18, 2021

People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. How...

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5 Ways to Boost Employee Morale

May 11, 2021

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract and...

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Case Study: Employee Appreciation Gift

May 04, 2021

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...

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5 Healthy Tips for Business Trips

Apr 26, 2021

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...

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Case Study: Guess the Flavor Lip Balm

Apr 19, 2021

Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps De...

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Case Study: Wine for the Win

Apr 12, 2021

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three bo...

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5 Phone Accessories to Help You Get a Grip

Apr 05, 2021

It’s pretty safe to say that cell phones are a ubiquitous part of everyday life. In any room with more than a few people in it, you’re likely to find a few phone screens lighting up in som...

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Case Study: A Hole in One Promotion

Mar 28, 2021

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...

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Case Study: Insuring Happy Employees

Mar 21, 2021

Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees end...

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6 Purr-fect Products for Keeping Pets Occupied at Home

Mar 14, 2021

Pet owners who have been working from home over the past few months have had their hands full. Juggling work along with dogs or cats requires attention, and many pets have likely adjusted to having th...

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Swing, Batter! The Best MLB Promotions

Feb 28, 2021

Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way back...

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Top 10 Promotional Products for the Health and Wellness Industry

Feb 21, 2021

Now, more than ever before, people are focused on enriching their lives with healthy habits and wellbeing practices. In fact, the health & wellness industry has seen exponential growths over the past ...

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Case Study: A Getaway Promotion

Feb 13, 2021

A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to keep ...

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10 Must-Have Tech Products and Accessories

Feb 06, 2021

If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wearab...

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Words Have Power: Why Copywriting Matters for Your Business?

Jan 30, 2021

When you hear the word “copywriting” what do you think of? For many, they think this term relates to legal jargon and intellectual property – that’s not the case at all. Copywr...

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Old School vs. New School Promo Products

Jan 23, 2021

It’s no secret – people love “vintage” products. Just look at the huge resurgence in vintage clothing that began in the early 2010’s and you’ll see what we’re...

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Case Study: Make a Spectacle

Jan 16, 2021

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given ou...

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Mask Mania!

Jan 09, 2021

It’s safe to say that the humble face mask is one of 2020’s most popular products, and it isn’t difficult to figure out why. During the COVID-19 pandemic, the Centers for Disease Con...

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Why You Need Promotional Products

Jan 02, 2021

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...

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Case Study: It Takes a Village

Dec 25, 2020

Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more di...

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5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N

Dec 18, 2020

Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...

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You Can Bank on These 7 Promotional Products

Dec 11, 2020

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These seven products can be used as financial seminar gifts, banking giveaw...

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10 Luxurious Products for Your VIP Customers

Dec 04, 2020

Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don’t, just haven't gotten a chance to experience it for free. So, what b...

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Promotional Golf Products That Are Made in the USA

Nov 26, 2020

These golf-themed promotional products are a hole-in-one! Add your logo to take your company’s golf tournament or event to the next level. Treat golfers to custom golf balls, umbrellas, bag t...

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Imprint Everything: A Guide to Printing Methods

Nov 19, 2020

Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decor...

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6 Things You're Missing Out on by Not Using Promotional Products

Nov 11, 2020

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

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Your Brand Is Your Business - Market It!

Nov 04, 2020

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

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Give Your School Clubs a Boost With These Promotional Products

Oct 28, 2020

School clubs are an essential part of student life, and we’ve got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to help ...

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6 Budget-Friendly Products to Drive High-End Sales

Oct 21, 2020

Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don’t have to break the bank to find promotional products that get the job done and leave...

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The Best Promotional Products for Sports Fanatics

Oct 13, 2020

With football season right around the corner, people are gearing up to support their favorite teams. Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love wearing...

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5 Awesome Recreational Wearables

Oct 06, 2020

Did you know that wearables are the #1 best-received promotional product? Add your logo to these fresh wearables and make your brand a walking advertisement with innumerable impressions all year long!...

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6 Things You're Missing out on by Not Using Promotional Products

Sep 29, 2020

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...

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5 Quick Pick-Me-Ups You Can Send Your Employees at Home Right Now

Sep 22, 2020

Show your staff some much needed appreciation while they work from home with these inexpensive and mailable products. While many people are getting used to the “new normal” of working fro...

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Must-Have Promotional Products for the Real Estate Industry

Sep 14, 2020

Real estate promotional products are a memorable way to stay top of mind with your clients by promoting your brand, while also giving something back to your clients. Whether it’s part of a direc...

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Your Guide to Drinkware

Sep 07, 2020

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your bran...

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6 Promotional Products That Put the “Fun” in Fundraiser

Aug 31, 2020

Promotional products can help your fundraising event get donors in the giving spirit and maximize the amount of money you raise for charity. These 6 products for fundraisers show off your charitable c...

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