American Marketing | Promotional Products and Corporate Apparel

Case Study: Wheelie Important Paperwork

Oct 26

Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. Th...

Wooing Discerning Celebs with the CARSON Double Wall Bolero Tumbler

Jun 4

What do you get the celebrity-chef-turned-travel-show-host who has everything? How about the VP of Paid Media at a premier hotel chain you'd love to snag an advertising deal with? Brands like Tra...

Case Study: Paw-se and Appreciate the Little Things

May 20

Description: Big Paw Bear Industry: Health Care / Pharmaceutical What it was purchased for: A senior living community was looking for holiday gifts for their residents. How it was distributed: W...

Case Study: 3D is the Key

Mar 24

A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of p...

Industry Deep Dive: Pet Industry

Mar 10

The pet industry is booming, with more and more people welcoming furry friends into their homes every year. In fact, according to the American Pet Products Association, Americans spent a whopping $...

Case Study: Welcome New Hires!

Feb 10

Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill p...

Case Study: Wave Hello to Promotions

Dec 1, 2025

Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient wo...

Case Study: Travel Industry

Nov 16, 2025

The travel industry is packed full of niche places to introduce promotional products. From places to stay to things to do, if you're part of this industry, there are so many opportunities for brand...

Case Study: Bear With Us

Sep 7, 2025

Description: Plush Big Paw Bear with Shirt Industry: Financial Services / Banking What it was purchased for: A bank chain needed a product for tellers to hand out to new account members. How it ...

Industry Mini Dive: The Trucking Industry

Aug 9, 2025

The trucking industry is an essential part of the economy, transporting goods across the country and keeping businesses running smoothly. With such an important role, it's crucial for trucking comp...

Case Study: College Fair Giveaway

Jun 26, 2025

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming colle...

Case Study: Where Has Your Pen Been?

May 29, 2025

Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called "Where has your pen been?" and selected ...

Case Study: Time for a Rebrand

Apr 2, 2025

Objective: A university had just completed a major rebrand complete with a new logo and wanted to make sure they had all the necessary branded items for functions throughout the year. They had prev...

Case Study: Raise Your Glass

Mar 19, 2025

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter's accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jeter'...

Case Study: This Event Needs More Cowbell

Feb 19, 2025

Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runner...

Case Study: Wine for the Win

Sep 15, 2024

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three...

Case Study: Guess the Flavor Lip Balm

Jul 5, 2024

Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps ...

Case Study: A Wedded Keepsake

Jun 6, 2024

Item: JAFFA® Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue for t...

Case Study: A Comforting Friend

Mar 26, 2024

This ambulance service is very active in its local community. They use this plush Saint Bernard for children faced with the trauma of when an ambulance is needed. They consider their Saint Bernard ...

Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Mar 12, 2024

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Cas...

Case Study: Snap a Pic!

Feb 13, 2024

Objective: A large photography studio wanted a better welcome kit for their wedding clients than just a few loose flyers. Product: Mini Horizontal Pocket Folder Personalization: The photography s...

Case Study: Bringing Back the Fanny Pack

Dec 17, 2023

Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The w...

Case Study: Go Green or Go Home

Nov 5, 2023

Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company's service ar...

Case Study: Look, Ma, No Hands!

Oct 22, 2023

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their bud...

Case Study: Sharper Students

Jun 2, 2023

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocate...

Case Study: Let Them Eat Cake!

Apr 5, 2023

Objective A bakery owner had built solid connections with other service providers within their local event industry. But they were looking to grow their business within the wedding market. Pro...

Case Study: Roaming Free with the YUMA Clear Freedom Bottle

Feb 21, 2023

What do outdoor gear brands like Marmot® and Teva® have in common? Their target customers, high-value brand partners, and pretty much all of their employees are thirsty for adventure in the mount...

Case Study: Keeping Colds at Bay, One Spritz at a Time

Jan 9, 2023

Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Cas...

Case Study: Success on Campus

Dec 26, 2022

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most stud...

Case Study: A New Way to Do Cross-Promotions

Nov 27, 2022

Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...

Case Study: Lunchtime Loot

Nov 12, 2022

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company cho...

Case Study: Real Modern Recognition

Aug 18, 2022

Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company's year-e...

Case Study: Let the Games Begin!

Jun 22, 2022

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. ...

Case Study: A Shoe-In

May 25, 2022

Golf Mesh Shoe Bag for Association Tournaments A national golf association wanted a giveaway item for golfers in weekend tournaments and high school students considering golf at the collegiate lev...

Cheers! Let’s Sell More Beer!

Apr 26, 2022

Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sale...

Case Study: Custom Caps with a Budget Cap

Mar 28, 2022

Description: Custom Cap Industry: Trade Show/Convention/Events What it was purchased for: A major national racing event was looking for giveaways to hand out to folks in suites and VIP sponsors. ...

Case Study: Keep it Cooler

Feb 28, 2022

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...

Case Study: Hay, Where'd You Get That Tote?

Feb 13, 2022

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

Case Study: A

Jan 30, 2022

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give ou...

Case Study: Keep it Sweet

Dec 18, 2021

Vertical Market: Hospitality Product Use: Employee Appreciation Promotion: A nationally known hotel chain gifted their staff the Everyday Sweet and Savory Gourmet Carry Caddy for Employee Appreci...

Case Study: Lunchtime Appreciation

Dec 4, 2021

Description: ID Lunch Bag Industry: Health Care / Pharmaceutical What it was purchased for: A hospital wanted a unisex item to give out for Nurses Week. Since most of the nursing staff brought th...

Case Study: Employee Appreciation Gift

Aug 12, 2021

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. The...

Case Study: A Hole in One Promotion

Jul 29, 2021

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants receiv...

Case Study: Don't Bottle It Up

Jul 15, 2021

An oil gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to w...

Case Study: It Takes a Village

Jun 16, 2021

Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more...

Case Study: Health & Wellness Spas

May 19, 2021

Products Javalina Jewel® Pen Industry Health Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage fee...

Case Study: The Write Stuff

Apr 6, 2021

Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: P...

Case Study: Jamming Out

Dec 13, 2020

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a "passport" to take to different stores within the mall for st...

Case Study: Rock out on the Run

Nov 15, 2020

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use ...

Case Study: Spec-Tacular Promotions

Nov 1, 2020

Description: CUSTOM Malibu Sunglasses Industry: Food Beverage What it was purchased for: The end user wanted to give something away at this year's Spring Break in Jamaica for an MTV event th...

Case Study: Don't Run from this Promo!

Oct 17, 2020

Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly memberships....

Case Study: Attract New Customers

Oct 3, 2020

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health clu...

Case Study: Pillow Box

Aug 22, 2020

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. P...

Case Study: Keeping it All Together

Aug 8, 2020

Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch Ful...

Case Study: It's in the Bag

Jun 26, 2020

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students w...

Case Study: Fun in the Sun

Mar 18, 2020

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of d...

Case Study: Getting Bent out of Shape for More Business

Jan 7, 2020

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the...